Stories Parfums is a very special brand for Eike and I because its one we worked on together. Founder Tonya Kidd-Beggs has created something truly original and beautiful and we love it (and the fragrances which are exceptional)! This Executive Clini...
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Who We Are
We are business owners and consultants who have worked with many companies, over many decades, helping them to build their brands. Our venture, How To Build A Brand, gives us the opportunity to cost-effectively share our decades of experience across multiple sectors, with you as founders and your teams at whatever stage of business you are at.
We designed How To Build A Brand to support you to realise your ambitions and build thriving businesses. We know that many brands need our skillset but do not have the necessary funds to engage - hence the creation of our upskilling Workbooks and Membership options.
What We Offer
Our Workbooks
Eight, knowledge-rich, video accompanied Workbooks for every key area of building a brand. Every one gives access to 4 of our Live Q&A Clinics too. Choose from Let's Get Started (an intro to all 7 areas), Branding, Website, Marketing, Retail, Public Relations, Influencers & Events.
Executive & VIP Memberships
Our two Membership Options - Executive and VIP offer a community of fellow business founders via 30 Live Q&A Clinic Sessions p.a for you to bring any workbook questions to for real time problem solving with us. VIP Membership also offers expert speakers, so do come and join us.
Consultancy
If straightforward consultancy options are required, we can offer those too. All our Consultancy options are offered with Eike & Emma together to bring dedicated, maximum problem solving and expertise capabilities to your brand questions.
About Us
Eike Cummings has spent three decades working with renowned global talent, rights owners and brands in music, television, events and beauty. She has worked with independent businesses, start-ups and international corporate companies. She currently runs her consultancy, Be Sisu. Eike has significant experience in International, Marketing & Promotion, Licensing & Distribution, business planning and non traditional investment, which she is thrilled to have distilled into a format designed to support you in developing your business, at your own pace, meeting you at the stage you are at.
Emma Elliott has been immersed for over 35 years in brand building (21 with her agency Chalk PR), specialising in Public Relations, Crisis Management, Influencers and Events and has a wider understanding of key areas needed to launch and sustain a brand. She has worked alongside entrepreneurs and small businesses, and her sector of deep expertise is Health, Beauty and its intersection with Fashion, Wellness and Nutrition.
